How to Create a Good Website Homepage
How to Create a Good Website Homepage
The job of your website home page is to:
1. Attract visitors through Google (Google still does over 90% of search in NZ)
2. Tell people how they can benefit from your services
3. Get them to take the first step by clicking to the next page
Most visitors won’t read a lot of text. Make sure you have good headlines. Long headlines are fine. Also people will look at pictures and video, and the captions below them.
Calls to action are what prompt a visitor to solve their problem by taking the next step. This next step can be as simple as clicking through to your next page. Have a call to action on every page, to take the visitor to the next step. Also include your contact details, to make it easy for visitors to get in contact.
If you feel like your website home-page isn’t generating the results you want, get in touch with Matthew to have a quick chat about it.
